How brands can offer digital banking services with customised payment cards
Branded payment cards can be a great asset for your business. Your main aim may be to streamline financial solutions, but branded payment cards can also offer an innovative way to retain customers and improve brand loyalty.
As a ‘Banking as a Service’ provider, DiPocket takes care of your bespoke financial services and provides cards with your own branding for your team or customers. In this blog, we’ll look at these customised payment cards in more detail and see how they benefit your brand.
Improve customer loyalty with branded payment cards
A strong brand fosters trust and loyalty among customers – when customers see a brand they recognise and trust on their payment cards, it reinforces their confidence in the company. Branded payment cards simplify financial transactions and enhance the overall customer experience. By integrating your branding into everyday financial tools, you ensure that your brand remains at the forefront of your customers’ minds.
So, if you streamline your financial solutions to make disbursement of funds simpler and safer, adding your branding to the payment cards will reassure customers that they are in safe hands.
Likewise, if you introduce new employee benefits to your organisation, or introduce expenses payment cards, branded payment cards will reinforce the message that you are a responsible and caring employer.
Branded payment cards with BaaS
Branded payment cards are no longer just for large banks. With Banking as a Service (BaaS) providers like DiPocket, businesses can offer customised payment solutions without the complexities of traditional banking. BaaS enables companies to choose from various banking components, including expense cards, gift cards, and funds disbursement cards. DiPocket handles the regulatory processes, from payment processing to account management, allowing businesses to focus on their core operations.
Turnkey card issuing solutions for branded payment cards
DiPocket provides a comprehensive turnkey solution for branded payment cards. As a principal member of both Mastercard and VISA, DiPocket manages the entire card issuance process, ensuring compliance with stringent regulations. The result is a seamless and secure branded payment card solution that businesses can rely on.
Bespoke virtual and physical payment cards
We supply your choice of virtual or physical payment cards, all with your branding. The cards are authorised by Mastercard or VISA and are integrated with Google Pay™ and Apple Pay™ so your customers and employees can tap to pay securely with their Android or iOS devices.
Data insights from branded payment cards
One of the significant advantages of branded payment cards is the ability to gather valuable data insights. DiPocket fully integrates management of your customised cards into a powerful administrative portal allowing you to analyse customer behaviour and tailor your services accordingly. This data-driven approach can significantly enhance customer engagement and loyalty. Importantly, the customer relationship between you and the end user (your employee or customer) remains with you. Any user data you collect on card use will be under your control.
Branded payment cards from DiPocket
Branded payment cards are a powerful tool for businesses looking to enhance customer loyalty and streamline financial operations. With DiPocket’s comprehensive BaaS solutions, companies can offer customised payment cards without the complexities of traditional banking. By integrating branding into financial tools, businesses can keep their brand in front of customers, boosting engagement and loyalty.
Please get in touch to find out more about how branded payment cards can benefit your business, supporting customer and employee engagement.